Coors was first introduced by Coors Brewing Co. in April 1874. It’s nicknamed the Banquet Beer. Legend has it that in the late 1800s, thirsty miners threw celebratory banquets, with Coors as the honorary beer because of its superior craftsmanship. Coors is brewed in the Rockies for a uniquely crisp, clean and drinkable “Mile High Taste.”
Great American Beer Festival Medals: Gold (2015 & 2009), Silver (2016) and Bronze (2014).